Does Social Media destroy the meaning of Art?

1H30: Is the average time French people spend on social media each day, to publish, like,

follow, watch, share, comment, regarding to MBA MCI.

Used for the first time in 1954 by the anthropologist John Arundel Barnes, social media are

digital platforms which you can access on internet (web and app) to create different

networks, communicate and share information’s to different audiences regarding your

objective. Today we use social media all the time to work and for pleasure. For instance,

Facebook, LinkedIn, Instagram, Snapchat, Twitter, YouTube, Pinterest, etc, which are

today’s famous social network. With the development of those digital technologies, the

work processes in the artistic domain do not seem to take place anymore exclusively via the

traditional institutionalized circuits. More informal and decentralized networks, as digital

social networks, make possible of new cultural forms of production, distribution,

consumption and prescription. Dancers, painters, cookers, singers, and more generally

artists, use today’s social networks to share their art. The art can be a technic that you learn,

to create something new or something that you can see and is considered as artistic. Art is

supposed to create an aesthetic value that will provoke some special feelings inside your

body. Indeed, being the Z generation, we spend a lot of time using social networks, taking

photos and selfie, sharing our passion, work, and art.

But if we are a lot to share and say that we make art, but is it accessible to everyone? How

am I able to make the difference between a funny picture and an artistic photo? How to

make the difference between a beautiful text published by a friend or a poem? Because

social networks influence the art market massively, do they create just trend? Do social

networks just integrate mass consumptions of art?

Artist's job is very often associated with the myth of the " divine gift " of creativity and with

social representations valuing gypsy and singular lifestyle. This work has political, economic

and social reality that influence his evaluation, attribution, and valuation. In this systematic

context, it is necessary to integrated and develop an individual style and to market. If we

wish to exercise art as profession. The identity issue is important for the artist to distinguish

himself from amateurs whom we can find on social networks. So, due to the amateurs

increase, art becomes marketed in a massive way. Thus, the artist and his art remain partially

"invisible". Indeed, they are too many to exercise, but also because confusion persists

between artistic activity of leisure and professional artistic activity.

As an example, if I’m searching the hashtag #art on Instagram this is what I find:

We asked to different people their thoughts on the matter:

Written by Marie D.